Fundraising for Non-Profit Organizations
A practical course for association members and volunteers on effectively raising funds for mission work. Participants learn a range of fundraising methods (grants, crowdfunding, business partnerships), how to design social campaigns and how to build long-term relationships with donors.
Course schedule
Introduction to fundraising
What fundraising is and why organizations need it. An overview of the main donor types (individual, corporate, institutional) and their motivations for supporting NGOs.
Crowdfunding & online campaigns
Tools and platforms for online fundraising (e.g. Patronite, Zrzutka, faniMani). Writing engaging descriptions, setting financial goals and planning social-media promotion.
Working with business (CSR / ESG)
How to approach companies and build mutually beneficial sponsorship offers. The difference between philanthropy, CSR and ESG, and how an NGO can fit into corporate sustainability strategies.
Grant writing (basics)
Where to find grant competitions. The structure of a typical project proposal: a correct problem diagnosis, objectives, measurable results (indicators) and a sound budget.
Building & keeping donor relationships
Managing a donor base. The importance of regular communication, gratitude and transparent reporting of progress and spending (donor retention).
Workshop: building a campaign plan
Hands-on work building a real fundraising plan for a chosen mission project. Presenting ideas and constructive group feedback.