ecommercecampaignscro
Meblify
Rebranding a Polish online store for Allegro × D2C
The task was to develop the brand (naming, claim, logo) plus an Allegro store template. The brand had to stand out among other Allegro sellers — not a luxury brand, but friendly and accessible, with its Polish origin emphasized. An additional task was to address Allegro's high commissions: it was important to encourage customers to place repeat orders through a dedicated online store rather than through Allegro.
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